Art Nouveau

Art Nouveau emerged in the 1890s as a revolutionary decorative style that rejected the rigid historicism of academic art. Characterized by organic, sinuous lines inspired by natural forms—flowing tendrils, unfurling petals, and undulating waves—it permeated architecture, furniture, jewelry, and commercial print. In the realm of ephemera, Art Nouveau produced some of the most exquisite poster art ever created, with masters like Alphonse Mucha and Jules Chéret transforming advertising into high art.

Era: 1890–1910

Region: Europe

Art Nouveau